Free self-assessment

How ready is your company for AI-mediated buying decisions?

Eighteen questions across the six capabilities that decide whether an AI assistant can understand you, verify your claims, compare you fairly, recommend you, help a buyer act, and let you measure any of it. No cost, no obligation — you'll see your score and your two weakest capabilities immediately.

0 of 18 answeredAnswer every statement to continue

Capability 1 of 6

Understandable

AI can state accurately what you do, who you serve, and what you do not do.

A single page on your site states plainly what you sell, who it is for, and the problem it solves.

Your company name, category, and offerings are described consistently across your site, LinkedIn, and third-party profiles.

You publish who you are not a fit for, or where your solution does not apply.

Capability 2 of 6

Verifiable

Your claims are backed by evidence an AI system can locate and cite.

Your major performance or outcome claims are supported by named customers, data, or documented results.

Independent sources — reviews, press, analysts, associations, directories — confirm what you say about yourself.

Certifications, credentials, or compliance facts are published on your own site in plain text, not only in images or PDFs.

Capability 3 of 6

Comparable

AI can place you fairly against the alternatives a buyer is weighing.

You publish content that compares your approach with named alternatives or common substitute approaches.

Buyers can find your pricing model, packaging, or how cost is determined without contacting you.

Your differentiators are stated as specific, checkable facts rather than adjectives.

Capability 4 of 6

Recommendable

AI can name you confidently in realistic buying situations.

You publish content organized around the buying situations and use cases customers actually describe.

You have tested how ChatGPT, Perplexity, Gemini, or Copilot answer real buying questions in your category.

When AI systems answer those questions, your company is named — not only your competitors.

Capability 5 of 6

Actionable

A buyer who is persuaded can act immediately, without friction.

Contact, booking, and next-step paths are visible and reachable from every significant page.

Practical decision information — process, timelines, onboarding, requirements — is published publicly.

Your site works well for a buyer who arrives directly on a deep page from an AI answer, with no prior context.

Capability 6 of 6

Measurable

You can tell whether any of this is changing over time.

You track how often AI assistants mention or cite your company.

You can see which pages or sources AI systems draw on when discussing your category.

You review AI-influenced discovery alongside your normal pipeline and revenue reporting.